Event Description:
The challenges and reality that Okanagan wineries face will be compassionately presented to the audience. Strategies and options to navigate challenges due to global climate change as they pertain globally to the vineyards, winemaking, tourism and marketing will be discussed. Consumers will learn what to expect from the industry based on the choices wineries make.
About The Speakers:
Decoa and Jeff Harder successfully created and built Ex Nihilo Winery in the Okanagan Valley, an endeavour that lasted 20 years. During that time they farmed up to 100 acres annually, including vineyards located as far north as Vernon and South to Oliver, BC. Other entrepreneurial endeavours included producing both US and Canadian wine for rock legends the ‘Rolling Stones’, and distributing it internationally. The couple now own and operates ‘Groupe One Consulting’, offering business operations and marketing management services to the wine industry.
In the News: Whistler Institute Speaker Series event highlights how wineries are making wine ‘from out of nothing’ – Pique Newsmagazine
Related News Stories:
CBC (March 2024) – B.C. winemakers rethinking industry after climate catastrophes
The Narwhal (May 2024) – the future of B.C. wine has never been more uncertain
The Government of Canada (August 2024) – Resilience in the face of a changing climate: how catastrophic cold damaged Okanagan wine grapes in British Columbia
Event Sponsors:
